Design Innovation Management Conference

I was happy to participate in the 4th Academy for Design Innovation Management Conference held in London last June.

Firstly, the pleasure to be hosted in Loughborough University. Lucky people there enjoy a light & spacious building (special mention for the library 😉 in the thrilling neighborhood of Hackney Wick. Secondly, the chance to connect with this design research community, in a warm atmosphere. Lastly, the opportunity to present a paper co-written with Valérie Mérindol (Paris School of Business), entitled The Organizational Impacts of Design Thinking used as a Toolbox for Managers or as a Theory of Design. Building on a multicase study run in French companies, this research aims at better qualifying the diffusion trajectory of Design Thinking employed as Management Innovation. We highlighted three main influencing factors that combine within each specific context:

  • The strategic objectives initially assigned (is Design Thinking used as a punctual toolbox or as a lever for transformation?)
  • The fit with the political dimension of the organization (is there a need to negotiate the content of management innovation as it spreads, to reduce potential tensions?)
  • The internal legitimacy of the pilot (is a designer / non-designer manager better suited to promote Design Thinking?)

We were lucky to gather relevant insights, that will help us further develop this research towards a journal paper. To be continued…

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